Overview
As a member of Philips' Experience Design team, I applied global design language across various mediums, contributing to product enhancement and brand communication. I was involved in designing social media content, crafting presentations, editing videos, and creating animations.
My role included developing comprehensive marketing strategies and communications for Philips Healthcare and Personal Health sectors. My contribution spanned consumer insights, brand positioning, and creating digital and physical marketing materials for key brands such as Avent, Norelco, and Sonicare.
Sample Projects
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Social Media Animation
Product Packaging
Social Media Animation
Social Product Visual
Marketing Visual
Amazon Product Image
Skills & Contributions
Brand Communications
Developed marketing materials aligned with Philips' global design language and brand guidelines. Created visual narratives that effectively communicated product benefits and brand values across multiple touchpoints.
Motion Design
Produced animated content for product demonstrations, social media, and presentations. Used motion design to explain complex features and technological innovations in an accessible, engaging format.
Visual Design
Created cohesive visual systems for marketing campaigns across digital and physical mediums. Applied user-centered design principles to craft compelling visuals that resonated with target audiences.